Camping World and Good Sam Creative Director in Englewood, Colorado
Since 1966 Good Sam has delivered big savings and dependable services for millions of RVers. Today, as the world's largest organization of RV owners, the Good Sam Club's over 2 million members enjoy Good Sam Park savings as well as countless discounts and other perks. Our goal is to ensure RVers enjoy their time on the road and focus on the fun!
Good Sam has you covered with Roadside Assistance, extended warranty plans, RV and auto insurance, life and health insurance and travel assistance programs. There's a lot to offer our members, but the fun doesn't stop there. We offer a lot to our associates too! Given the expansive range of skill-sets needed to manage a business like ours, there's an opportunity waiting for many. Come and see what else Good Sam has to offer.
Good Sam is now hiring a Creative Director to be based at our Englewood, CO Headquarters. The Creative Director guides all direct mail, retail signage and advertising projects and is responsible for the overall quality of work produced by the creative department. Must have the ability to lead others but also keep one foot in the trenches, helping to generate the big ideas and serve as a Senior Graphic Designer and Art Director where needed.
The ideal candidate will have at least five to eight years of experience preferred in the direct mail and retail fields. Top candidates must have a strong understanding of industry trends and creative tools, such as Adobe Creative Suite. Experience performing or managing Graphic Designers is important. Expert knowledge of the business side of design is a major plus.
Manage the creative process from concept to completion
Translate marketing objectives into clear creative strategies
Lead and direct the creative team in the production of print direct mail, store signage and advertising
Ensure visual communication and brand standards are met
Oversee deliverables and timelines
Meet with marketing and management to explain campaign strategies and solutions
Review work, troubleshoot and provide feedback to creative teams
Remain actively involved in hiring and training creative staff
Manage and cultivate the career development of designer staff members
Ability to roll up sleeves and serve as a Senior Graphic designer to build the creative campaigns
Copywriting a plus
5-8 years' experience preferred in retail/direct mail
BA in advertising, fine art, design or relevant field is preferred
Proven experience as a Creative Director or in a similar creative role
Hands-on experience in creative process, marketing, graphic design and brand development
Excellent working knowledge of softwares such as Photoshop, Illustrator, InDesign etc.
Outstanding leadership and organization skills
Exemplary interpersonal and analytical abilities
We don't just accept diversity of thought -- we support it, celebrate it and thrive on it for the benefit of our associates, our customers and our company. We are proud to be an equal opportunity workplace where we strive to think outside -- and not simply check -- the box
Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled